Vana Tallinn Liqueur Enters UK Market with Tesco Listing

11.08.2025

Liviko, the renowned Estonian beverage company, is proud to announce the UK launch of its iconic Vana Tallinn Liqueur 40%, now available in over 150 Tesco stores across the country. This expansion marks a significant step for the heritage liqueur brand, bringing a taste of the Estonia to one of most developed spirits markets.

A flagship product of Liviko since 1960, Vana Tallinn is a unique blend of Jamaican rum, carefully selected spices, and citrus oils, offering a rich, smooth flavour profile that has earned loyal consumers in over 40 countries. The liqueur is especially celebrated for its versatility—on the rocks with slice of lemon (Signature serve), mixed in cocktails (Vana Tallinn Spritz, Sour, Mojito – chekc VT webpage for more), or enjoyed as an indulgent addition to coffee or desserts.

“The listing of Vana Tallinn Liqueur in Tesco represents a milestone in our long-term strategy to grow the brand’s footprint in Western Europe,” said Jörgen Herman, Export Director at Liviko. “We are delighted to introduce this uniquely Nordic spirit to the UK market, where there is both a vibrant community with cultural ties to Estonia and a growing appetite for premium liqueurs with authentic heritage. We believe Vana Tallinn’s rich character and craftsmanship will resonate strongly with British consumers.“

Tesco customers across the UK will now be able to discover the taste of this celebrated liqueur as part of their regular spirits selection. The launch is supported by targeted digital campaigns, in-store visibility, and brand storytelling to engage both diaspora audiences and curious new consumers.

Speaking on behalf of Golden Acre Foods, Oystein Mojord, Tesco Business Unit Lead & BWS Category Lead, highlighted the significance of the collaboration:

“We’re proud to partner with Tesco as the first UK retailer to launch Vana Tallinn, bringing this exceptional Estonian liqueur to a new audience. As the UK’s leading supplier of world foods, we’re rapidly expanding in world alcoholic drinks and working with major retailers to deliver the right products to the right shoppers. Vana Tallinn is a perfect example of that ambition.”

With a strong legacy and growing global appeal, Vana Tallinn continues to expand into new markets as part of Liviko’s mission. Its UK debut signals a confident step forward in the brand’s international journey and affirms its position in the premium spirits category.

About Golden Acre Foods

Golden Acre Foods, the UK’s leading supplier of world foods, is instrumental in bringing Vana Tallinn Liqueur 40% to the UK market. As a Certified B Corporation since June 2023, Golden Acre Foods is committed to the highest standards of environmental and social performance, transparency, and accountability. With a robust distribution network across major retailers, wholesalers, and foodservice customers in the UK and Ireland, their expertise ensures that Vana Tallinn reaches a broad and diverse consumer base. This collaboration aligns with both companies’ dedication to quality, innovation, and sustainable growth.

About Tesco

Tesco is the UK’s leading grocery retailer, serving millions of customers every week through its extensive network of stores and online platforms. With a strong emphasis on quality, value, and innovation, Tesco offers a trusted route to market for established international brands and emerging premium products alike.

About Liviko

Founded in 1898, Liviko is one of the largest and most respected alcoholic beverage producers in the Baltics, with a portfolio of premium brands exported to over 70 markets worldwide. Known for its craftsmanship, innovation, and adherence to quality, Liviko is a key player in the global spirits industry. The company’s diverse range includes Crafter’s and Kingsmill Gins, Bellingshausen Vodka, Viru Valge Vodka, Hõbe Vodka, Cooler RTDs, and Caribba Rum. At the heart of its portfolio is Vana Tallinn, a legendary Estonian liqueur and Liviko’s flagship brand—symbolising the company’s heritage, creativity, and global ambition.